Sample Data
Synthetic data and demo brands for building, testing and demoing circleOS surfaces.
Illustrative customer brands used across circleOS demos and marketing. Each profile pairs the Figma brand identity with how the company is set up and which parts of circleOS they use. Machine-readable at /api/brands.
Small solo Heilpraktiker
Praxis Kessler
Naturopathy, acupuncture & herbal medicine
A one-woman naturopathic practice in Hamburg, built on long-term patient relationships.
praxis-kessler.dePalette
About
A one-woman naturopathic practice run by Nora Kessler in Hamburg-Eimsbüttel, opened in 2017. Nora sees 12 to 15 patients per week, mostly long-term regulars seeking complements to conventional medicine. She is methodical, warm, and skeptical of tech but uses circleOS because it helps her manage every part of her business in one place.
Personality
Traditional and relationship-first. She knows most of her patients by name and has been treating some for years. She is not interested in growth for its own sake — what matters is doing good work and running a calm, orderly practice.
Locations
- Hamburg-Eimsbüttel
Team
Nora KesslerHeilpraktikerin & Founder
Practice AdminPart-time administrator
Services
Naturopathy Consultation
Acupuncture
Manual Therapy
Nutritional Counselling
Phytotherapy
circleOS — in use
- Online booking for new and returning patients
- Intake forms sent via SMS before first appointments
- Appointment reminders by email and SMS
- Invoicing and billing for private patients
- Patient notes and long-term tracking per patient
- Plans for recurring treatment programs
Not used
- Multi-location configuration (single location only)
- Staff roles and permissions (solo practitioner)
- Lab order management (no diagnostic services)
Multi-city premium preventive health company
Decades
Whole-body diagnostics & longevity programs
Preventive medicine clinics catching serious illness years before it becomes a problem.
decades.healthPalette
About
Founded in Berlin in 2019, Decades is a preventive medicine clinic built on the belief that most serious illness is detectable years before it becomes a problem. Named for the decade of life you can add by catching things early, the company offers comprehensive diagnostic programs combining imaging, lab analysis, and physician consultations. The brand is precise, authoritative, and understated.
Personality
Clinical but not cold. Decades speaks to people who treat their health like an investment. The tone is direct, evidence-based, and confident. No wellness language, no motivational copy.
Locations
- Berlin (HQ)
- Hamburg
- Munich
- Frankfurt
- Cologne
Team
Dr. Jonas WeißMedical Director
Dr. Lena BrandtLead Radiologist- LMLocation Medical LeadsOne per city (5)
- CTCoordination TeamsPer-location admin & ops
Services
Full Body Diagnostic
Cardiovascular Screening
Cancer Early Detection
Metabolic & Hormonal Analysis
Annual Membership Program
circleOS — in use
- Multi-location scheduling across 5 cities with capacity management
- Patient profiles with full diagnostic history and longitudinal tracking
- Lab order management and result documentation
- Standardized intake and consent forms before each appointment
- AI briefings before physician consultations
- Patient portal for results, follow-ups, and secure messaging
- Invoicing for private-pay diagnostic packages
- Staff roles and permissions per location
- Reporting analytics across locations
Not used
- Single-practitioner workflows (operates as a team)
- SMS-based intake (all forms go through the patient portal)
- Supplement prescriptions
Boutique integrative health studio
Soma Studio
Osteopathy, sports medicine & rehab
A boutique Munich studio treating physical health as structural, functional, and personal.
soma-studio.dePalette
About
Co-founded in Munich in 2022 by osteopath Clara Reuter and sports physician Dr. Felix Naumann, Soma Studio is a small practice built around the idea that physical health is structural, functional, and personal. One location in Munich-Schwabing with a growing online program. The studio works with a mix of athletes, desk workers, and people recovering from chronic pain or injury. It is intentionally small.
Personality
Grounded, precise, and quietly confident. Soma does not market aggressively — its reputation comes from referrals and a loyal patient base. The tone is knowledgeable without being clinical, warm without being soft.
Locations
- Munich-Schwabing
- Online (Germany-wide video)
Team
Clara ReuterOsteopath & Co-founder
Dr. Felix NaumannSports Physician & Co-founder- APAssociate Physiotherapists3 therapists
Studio CoordinatorFront-of-house & scheduling
Services
Osteopathic Treatment
Sports Medicine Consultation
Movement Analysis
Online Physiotherapy- Quarterly Body MOT
circleOS — in use
- Online booking for in-person and video sessions
- Therapist profiles with speciality and availability
- Intake and consent forms before first appointments
- Notes and session documentation per patient
- Movement analysis files attached to patient profiles
- Appointment reminders by email and SMS
- Plans for phased rehabilitation programs
- Patient portal for notes, resources, and follow-up booking
- Invoicing for self-pay and private insurance patients
Not used
- Multi-location scheduling (one physical location)
- Lab order management (no in-house diagnostics)
- Staff permissions across teams (small flat team)